Guide: Acquire Leads with chat
Capture an email with every conversation
With Olark's pre-chat survey, you can prompt new visitors to enter their email address when starting a chat — so every chat becomes a new lead in your sales funnel.
Build visitor profiles with custom data fields
Use Olark's custom profile fields to collect any and all relevant information about leads and customers — from name and location to company size, favorite color, and more.
![Two portraits of live chat agents](https://www.olark.com/img/views/lead-gen/transcripts-intro-img-mobile.jpg)
![Three portraits of live chat agents](https://www.olark.com/img/views/lead-gen/lead-gen-transcripts.png)
Live chat made it easy for our customers to reach a member of our customer experience team and significantly cut down on our email and phone cases.
Hannah Catania, Marketing Analyst, Truly
![help scout logo](https://www.olark.com/img/views/lead-gen/salesforce-logo-100.png)
Olark + Salesforce
Connect Olark and Salesforce to start converting chat conversations into leads in your sales funnel.
![MailChimp logo](https://www.olark.com/img/views/lead-gen/mc-logo-100.png)
Olark + MailChimp
Connect Olark and Mailchimp to automatically add customers who chat to targeted mailing lists.
![Hubspot logo](https://www.olark.com/img/views/lead-gen/hubspot-logo-100.png)
Olark + Hubspot
Connect Olark and Hubspot to attach chat transcripts to customer records and initiate workflows.