More than a chatbot — an AI agent that works your marketing funnel 24/7

Built for the marketer doing five jobs at once — Olark's AI agent answers questions, qualifies visitors, and knows exactly when to bring in a human. Trained on your own site in under a minute.

About a minute · no code · no credit card.

Trusted by 12,000+ businesses since 2009 · ★ 4.3/5 on G2 · ★ 4.5/5 on Capterra

Certified B Corporation Backed by Combinator Y Combinator

Finally, an AI agent that's actually good

Answers questions in real time

Educates visitors from your real content. Answers come from your live site and docs — not a guess, and not stale training data. Always up-to-date, always relevant.

Hector Urtubia
"We built it to learn from your current site and latest documentation. If your pricing changed this morning, that's the answer it gives."
Hector Urtubia · Olark · Engineering

Shows up at the right moment

Uses what a visitor's doing — where they came from, what they've viewed, how many times they've been back — to help before they ask, or head off the objection they're already forming.

Rhi Davis
"A returning visitor staring at your pricing page for the third time doesn't need 'how can I help?' — they need their actual objection answered."
Rhi Davis · Olark · Product

Set up in minutes, not weeks

Smart defaults, no logic trees. Train it on your site and it's ready — then adjust anything in plain English. No rebuilding from scratch.

Matt Pizzimenti
"We spent a decade watching people build logic trees they'd never maintain. So we killed the logic tree."
Matt Pizzimenti · Olark · Co-founder

New: Ask the AI you already use about every chat

AI Connector lets your AI read your chat transcripts right next to your CRM, analytics and helpdesk. Ask a question, follow the answer, and end up with a plan.

Claude ChatGPT Copilot Any MCP client

Tie chat to revenue

Bring Olark into the same conversation as your OMS, your ERP and any other TLA you’ve collected. Your AI matches chats to orders, adds up the revenue and reads the chats that didn’t convert to find out why.

Combine your data from Shopify, WooCommerce, NetSuite and more.

Claude
OlarkShopify

Match last month’s Olark chats to Shopify orders placed within 24 hours. How much revenue followed a chat, and what stopped everyone else?

✓ Searched Olark transcripts · ✓ Pulled conversation data · ✓ Matched Shopify orders

212 of 1,284 chats were followed by an order within 24 hours, worth $48,920. Those orders averaged $231, against $164 across the store.

What stopped the restChatsExample
Shipping costs to Canada64View
Unsure about sizing (Trail Pro range)41View
Card declined at checkout23View

Next step: add a size guide to Trail Pro pages, and flag the declined-card chats to your payments provider.

The screens and numbers here are mocked up. The problems, sadly, are not.

Catch the leads your CRM missed

Check every chat against your CRM. Your AI finds visitors who asked for pricing or a demo, explains what each one needs and drafts the follow-up that never quite got sent.

Combine your data from HubSpot, Salesforce, Pipedrive and more.

ChatGPT
OlarkHubSpot

Using Olark, who asked about pricing or a demo in the last 14 days and isn’t in HubSpot yet?

I found 9 high-intent visitors with no HubSpot contact. The four strongest:

VisitorCompanyAsked aboutChat
Priya N.Ridgeline LabsPricing for 40 seatsOpen
Marcus B.Tern LogisticsDemo and API accessOpen
Elena R.Brightwater DentalQuote for 3 locationsOpen
Sam O.Northfield ApparelSingle sign-on, rollout dateOpen

Three came from your pricing page after 6 pm, when no one was online. Want me to add them to HubSpot and draft a follow-up email for each?

The screens and numbers here are mocked up. The problems, sadly, are not.

Staff smarter, answer more

Combine team activity with what customers actually asked. Your AI shows when chats slip through (lunch, mostly) and what your AI agent should learn next.

Copilot
Olark

Using Olark, when did we miss chats last month, and which questions should our AI agent learn to answer?

148 chats were missed. Most came between 12 and 2 pm, Tuesday to Thursday, when two of your three agents were on lunch.

Missed chats by hour, weekdays

Top hand-offs: sale-item returns (52), older-model warranty (38), order changes after dispatch (27). Stagger lunch cover and teach your AI agent these answers.

The screens and numbers here are mocked up. The problems, sadly, are not.

Give your AI a target, not a to-do

You ask

“We want 15% more quote requests from chat this quarter. Based on our chats, what should we change?”

Your AI recommends

  1. Show minimum order quantities on product pages. It comes up in 1 in 4 bulk pricing chats.

  2. Offer a callback request after 5 pm. Buyers who chat in the evening want a quote and leave without one.

  3. Teach your AI agent your lead times. It’s the most common question before a quote request.

  4. Check progress every Monday against this baseline.

The screens and numbers here are mocked up. The problems, sadly, are not.

Make something leadership will actually read

  • Prove chat’s pipeline

    A table of leads and deals that started in chat, for your sales leader.

  • Win budget for chat

    A one-page ROI brief your CFO can approve.

  • Lift SEO and AEO

    Draft page copy and FAQs that answer what visitors really ask.

  • Fix what stops buyers

    A ranked chart of why shoppers hesitate, with example chats.

  • Train your AI agent

    A list of missing answers, drafted from your best chats.

  • Staff the busy hours

    A heatmap of busy and missed hours, with a suggested schedule.

  • Report to leadership

    A monthly dashboard of chats, leads and results.

  • Track a growth goal

    A weekly progress chart against the target you set.

  • Voice of the customer

    A summary of requests and real quotes for your product team.

For marketing

I’m planning our Q1 web budget. Analytics says /pricing is our busiest page, but most people leave from it. What’s going on there?

Now Priya knows why, and the Q1 budget goes to fixing the pricing page before buying more traffic.

Read Priya’s story

For sales

Our win rate on deals that started in chat dropped last quarter. The lost reason says ‘Price’ on almost everything, which tells me nothing. What happened?

“Price” really meant “Will we have to replace the badge readers on our doors?” Now that question books a call with a sales engineer instead of losing the deal.

Read Rafael’s story

For support

Our chat ratings dropped in October and quarterly reviews with customers start in two weeks. Response times look fine. What happened?

Two weeks before the reviews, Imani knows why ratings fell, and account owners can raise it before customers do.

Read Imani’s story
Start a free trial AI Connector is included on all plans. Existing user? Set up AI Connector in minutes
Includes: One side of human with every bot™

Support from the humans who built it

Get stuck and you'll talk to a real person — sometimes the engineer (or founder) who built the exact feature. Your visitors get the same treatment: ask for a human, get a human.

Olark is my favorite coworker.— Director of IT
We usually find that Olark chats have a high qualification rate. They'll be a hotter lead.— Austin Fetzer, Camp Outreach Manager, IMG Academy
Customers who chat with us convert at 174%.— ecommerce brand
In the first 3 months, we helped over 10,000 students.— CIO, state college
Olark was the bright star that shone from the rest of the pack.— Joshua Myers, Full-Stack Web Developer, Chippewa Valley Technical College
Olark has become an integral part of our marketing.— Harold Baldry, Owner, HBA Learning Centres
Adding chat with AI helped us capture bookings we were losing after hours.— private school

Teams like yours are already using Olark

12,000+businesses since 2009
4.3/5rated on G2 (224 reviews)
4.5/5rated on Capterra (471 reviews)

Plays nice with your tools

Connect HubSpot, Salesforce, ActiveCampaign, webhooks, and more — so leads and conversations land where your team already works. See all integrations.

HubSpot HubSpot
Salesforce Salesforce
ActiveCampaign
Webhooks

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