AMA Higher Ed Marketers
Want to know how live chat makes student engagement easy?
What do many successful universities have in common? They use live chat to enhance their marketing strategy and achieve enrollment success. Join us at the American Marketing Association’s Symposium on November 6-8 to learn more!
Why higher education chooses Olark
360-degree-view with a Slate integration
Increase student engagement using Olark Pro + Slate
Budget-friendly solution
Be there for students at the right time, while keeping margins intact
Accelerate student decision-making
Answer student questions faster, with personalized attention
Accessible and secure
GDPR compliant, ADA Section 508 compliant, WCAG 2.1 AA rated
Features that serve every department
Groups
Transfer chats to the team who can handle them best. Perfect for routing admissions inquiries to the appropriate program.
Reporting & Analytics
Optimize what’s working and tweak what’s not using detailed analytics on chat activity. Plays well with analytics tools like CRMs (Slate, Salesforce, and more) and Google Analytics.
Chatbot Automations
Inspire action from your site visitors by passing the heavy lifting to our AI-enabled chatbots. Auto-engage prospective students at the right time to encourage action.
On-Call Expert Support
Whether you need help setting up an API or creating chat scripts, our pro team is ready and waiting to assist you.
Convert admitted applicants into enrolled students
Q: How can you increase enrollment yield? A: Real-time, one-on-one support via live chat.
Make it personal
Whether they care most about scholarship deadlines or housing options, live chat helps you address their biggest concerns in real time. And store this data in Slate for future conversations.
Start the conversation
Engage your visitors based on which pages they’ve viewed, the marketing campaign that brought them in, or their geographic location.
“Olark provides a major linchpin between all of the activities designed to get [students] onto our website and [talking to] us.”
Harold Baldry, Owner, HBA Learning Centres
Read HBA’s Case Study
Chat supports your shift from enrollment to success
The questions don’t stop after orientation. Help students navigate their academic journeys and scale your advising efforts.
One-on-one advising
FAQs can help with “What’s the deadline to change my major?” but you’ll need a human to handle “Should I major in English or Comparative Literature?”
Office hours without the office
Spare your students the stress of trekking across campus. Advise them remotely with live chat or schedule video calls using Olark.
Help more. Staff less.
Use Olark’s built-in reporting to inform your site content and automate FAQs with chatbots. Reduced chat volume + more efficient agents = WIN-WIN.
See it in practice
University of Montana uses Olark to improve site content and decrease repetitive inquiries by 50%
Read UM's case study
Use chat to improve student outcomes and boost retention
Increase student engagement and use of student resources by making them remote-friendly, convenient, and easier to use.
Friendlier Financial Aid
Help students resolve issues with tuition, loans, and scholarships while protecting their data secure chatbox and transcripts.
Real-time Registrars
Transfer documents securely and make it easy for students to handle course enrollment issues in live conversation... before they become a crisis.
Convenient Career Centers
Offer one-on-one virtual coaching to boost job placement stats and help students find success in the real world.
Instant IT Helpdesk
Speed up issue resolution with co-browsing or Zoom and capture conversations in your helpdesk ticketing system. Check out our many integrations!
How it works at UVA
University of Virginia’s Career Center added chat and boosted student engagement with their services. Find out why over half of their interactions take place with Olark.
Read UVA's case study
Connect Slate and other favorite tools
Connect to Slate in minutes: see our Slate Tutorial. With a huge library of integrations and a flexible API, Olark can also tie into your systems and make magic happen. Educational institutions can use our toolkit to sync up their calendar and videoconferencing, CRM (like Slate), marketing emails, and more.
From managing your applicant chat transcripts to integrating your conference links, Olark’s API connects with popular tools that power your recruitment. Create a tech stack that drives enrollment results today.
Link something new with our API
Have another integration in mind? Need to send Olark chat data to a different tool? We’ve got you covered. Use our flexible Javascript API to build what you need or talk to us about customizing your setup.
Accessibility
At Olark, accessibility is our top priority. That’s why all our chat solutions are compliant with Section 508 of the ADA and exceed WCAG 2.0 AA standards. With Olark, you can provide live chat support to every site visitor – every time.
Want to learn more about Olark’s commitment to digital accessibility? Read the pledge we took on Global Accessibility Awareness Day.
Get a leg up with Olark Pro
We designed Olark Pro with universities in mind. Pro customers get a dedicated account manager, guidance on deployment and customization, and on-call help during peak times.
Plus, we offer flexible terms. 😉
Schedule an Olark Pro call